Elektroniki tabali sɛbɛnw furakɛli kama: sariya labatoli, tiɲɛni ani baarakɛcogo

Nin gafe in sɛbɛnna furakɛlikɛlaw kama minnu bɛ ESLw ye min ye, olu faamuya kaban, wa u b’a fɛ k’a dɔn n’u bɛ se ka kɛ u ka sigida kɛrɛnkɛrɛnnen na: sariya labatoli jirali, baarakɛcogo jatebɔ, ani fɛɛrɛ in bɛ a musaka sɔrɔ yɔrɔ min na.

ESL bilali furakɛli la furakɛlicogo la, o ni feerelikɛyɔrɔba caman tɛ kelen ye cogo min na

ESL jateminɛ fanba bɛ ɲɛfɔli fɔlɔ min tɛmɛ : furakɛlitɔn ye feerekɛyɔrɔ danfaralen fila ye minnu bɛ baara kɛ so kelen jukɔrɔ, wa u fila bɛɛ tɛ ESL bilali kandidaw ye.

Rx/OTC Tilali

Furakɛyɔrɔ - min kɔnɔ furasɛbɛnw bɛ fa ani ka sɛbɛnni kɛ -, o bɛ mara jamana ka furakɛlitɔn ka sariyaw fɛ, wa a bɛ baara kɛ ka kɛɲɛ ni sɛbɛnni wajibiyalenw ye minnu tɛ fosi ye ni shelf-edge price tags ye. ESLw tɛ nafa sɔrɔ yan, wa furakɛli ESL porozɛ dɔ bonya walasa ka Rx yɔrɔ don a kɔnɔ, o bɛ faamuyabaliya jira fɛɛrɛko ni sariyasunba lamini fila bɛɛ la. EFDA ka sariyasun min bɛ OTC ni furasɛbɛnw taamasiɲɛw kanb’a jira k’a jɛya ko ninnu ye sariya labatoli yɔrɔ danfaralenw ye.

ESLw bɛ ɲɛfɛ-ban OTC duguma: feerekɛlaw ka feerekɛyɔrɔ min bɛ witaminiw ta, nɛnɛ furaw, mɔgɔ yɛrɛ ladonni furaw, dɛmɛ fɔlɔ-fɛnw, ani waati jagofɛnw. Nin ye yɔrɔ yefeerelikɛlaw ka ESL bilali sen kanbɛ waleya, wa sɔngɔko tiɲɛni, sariya labatoli, ani baarakɛlaw ka baarakɛcogo ɲuman sɔsɔliw bɛ jigin yɔrɔ min na tiɲɛ na.

Mun na o fɛnw ka bon furakɛli la

Sɔngɔko bɛnbaliya furakɛliso kɔnɔ, o girinya tɛ kelen ye ka tɛmɛ fili kelen kan min bɛ kɛ fɛnɲɛnamafagalanw feereyɔrɔ la. Banabagatɔ minnu bɛ furaw san OTC, olu ka teli ka kɛ sɔrɔ basigilenw na, ka bana basigilenw ɲɛnabɔ, walima ka sɔngɔ-desizɔnw ta u ka kɛnɛyako kan. Tabali sɔngɔ min ni u bɛ sara min na sɛbɛnfura la, o tɛ bɛn ɲɔgɔn ma dɔrɔn, o tɛ ɲɔgɔn sɔsɔ dɔrɔn - o bɛ dannaya jɛɲɔgɔnya tiɲɛ furakɛlitɔn dɔ bɛ min kan waati jan kɔnɔ-minnu marali kama. Esɔngɔko danfara kɔlɔlɔwka tɛmɛn jago kelen-kelenw kan ka taa sariya labatoli jirali la ani banabagatɔw ka ko kɛlenw na sɛgɛsɛgɛli la.

Farmasi ESLw bɛ min jira - ani mun na a bɛ tɛmɛ sɔngɔ kan

Baara koloma ye tilennen ye: ESLw bɛ papiye taamasiyɛnw bila e-ink jiralanw nɔ na minnu tɛ fili, minnu bɛ fɛn kuraw sɛmɛntiya u yɛrɛma ni sɔngɔw b’a la ka Changé central management system kɔnɔ. Ni promotion dɔ bɛ taa ɲɛ sɛbɛnfura la, shelf label b’a jira waati kelen na - sɛbɛnni tɛ, bololabaara tɛ kɛ a nɔ na, ​​lag tɛ.

Nka seko min ka di furakɛlikɛlaw ye kosɛbɛ, o ye nin sɛbɛnw bɛ se ka min wɛrɛ jira. Emulti-foro jirali sekoka ESL sigida minnu bɛ sen na sisan, olu bɛ kunnafoniw dɛmɛ ka tɛmɛ sɔngɔ kan, ani furakɛli sigida la, min bɛ se ka kɛ cogo jɛlen na:

• Unit sɔngɔko- min wajibiyalen don sariya siratigɛ la jamana caman na ani baara lakika banabagatɔw ye minnu bɛ fɛn dilannenw hakɛw suma ɲɔgɔn na. Ni aw ye unit musaka jira fura tata hakɛ kelen na walima onsi kelen na, o bɛ ɲagami yɔrɔ dɔ ban witamini ni dumuni dafalanw sira la.
• Mekaniki minnu bɛ fɛnw laseli kɛ- "San 2, ka $3 mara" walima "Kantigiya sɔngɔ: $X.XX" jiralen don fɛn in jukɔrɔ yɛrɛ, sanni ka kɛ taamasiyɛn danfaralenw kan minnu bɛ se ka kɛ u jɔyɔrɔ tɛ ka jɛya. O nafa ka bon kɛrɛnkɛrɛnnenya la furakɛli kantigiya porogaramuw la, yɔrɔ minnu na, fɛnmarayɔrɔ sɔngɔ ni tɔndenw sɔngɔ tɛ kelen ye.
• Kategori jiralanw- tɔgɔlafɛn nɔgɔmanw i n’a fɔ "Tile waati formula" walima "Non-Drowsy" minnu bɛ banabagatɔw dɛmɛ ka OTC yɔrɔw lajɛ k’a sɔrɔ u ma baarakɛlaw ka dɛmɛ wajibiya. Furakɛyɔrɔ min bolo degunnen don, ka dɔ bɔ fura-yɔrɔ ɲininkaliw baarakɛlaw ka foro la, o nafa lakika bɛ baarakɛcogo la.
• Stock cogoya taamasiyɛnw- sitɛmuw kɔnɔ minnu bɛ ni fɛnɲɛnɛma ɲɛnamaw jɛli ye, labeliw bɛ se k’a jira ni fɛn dɔ banna waati dɔ kɔnɔ, ka banabagatɔw bila sira wɛrɛw fɛ sanni k’u to u ka fɛn bilayɔrɔ lankolon ɲini.

Olu si tɛ fɛnɲɛnamafagalan wɛrɛw wajibiya. U bɛ sanfɛla kunnafonidilan saniyalenw de wajibiya ani porogaramuw labɛncogo bɛnnen - o de y’a to kunnafonidilanw ka ɲumanya ye ESL bilali wajibiyalen ye, a tɛ kɛ kɔfɛ miirili ye.

Furakɛyɔrɔ sɔngɔ labatoli: Sariyasen sigida bɛ min wajibiya tiɲɛ na

"Labatoli" daɲɛ bɛ sɔrɔ ESL feereli sɛbɛn bɛɛ lajɛlen na, k'a sɔrɔ ɲɛfɔli caman ma kɛ a kɔrɔ kan waleyali la. Furakɛlaw fɛ, sariyasun min bɛ tali kɛ o la, o ye jamana-dafalen ka musakabɔlaw lakanani sariya ye, a tɛ fédéral ka furakɛli sariya ye.

Jamana ka sɔngɔko tiɲɛni porogaramuw

Ameriki jamana fanba ka sariyaw bɛ yen minnu b’a ɲini sɔngɔ min bɛ bɔ sɛbɛnfura la, o ka bɛn sɔngɔ ma min jiralen bɛ sɛbɛnfura kan. A ka c’a la, sariya labatoli bɛ ɲɛnabɔ jamana girinya ni sumanikɛlanw fɛ, minnu bɛ jateminɛ kɛ tuma ni tuma feerekɛyɔrɔw - furakɛliso ɲɛfɛyɔrɔw fana sen bɛ o la. Ka kɛɲɛ niNIST ka gafe 130, min bɛ sariya misali di jamana caman bɛ min ta sɔngɔko tiɲɛni kama, fili hakɛ minnu bɛ se ka kɛ, olu bɛ ɲɛfɔ cogoya la, wa maganw minnu bɛ tɛmɛ u kan tuma bɛɛ, olu bɛ jalakiba sɔrɔ.

Labatoli jirali ka bɔ papiye taamasiyɛnw na, o tɛ hakilina ye. Promotion min donna POS kɔnɔ min ma ladamu bolo la etajɛri kan, o bɛ skanɛrɛ tiɲɛni dɔ lawuli waati min na danfara bɛ yen. Furakɛyɔrɔ min bɛ dɔgɔkun o dɔgɔkun piblisite sɛrɛkiliw kɛ OTC SKU kɛmɛ caman kɔnɔ, o danfara ka se ka kɛ cogo kelen-kelen bɛɛ hakɛ ka ca.

EJamana ka feerelikɛlaw ka tɔnbaa y’a kɔlɔsi ko ESLw bɛ skanɛri tiɲɛni gɛlɛya ɲɛnabɔ cogo labɛncogo la, u kɛtɔ ka bololabaara kɛcogo bɔ yen, sɔngɔ danfara fanba bɛ bɔ yɔrɔ min na - danfara min bɛ sɔngɔ dɔ yeli waati min na sistɛmu kɔnɔ ani n’a bɛ bɔ fɛnmarayɔrɔ da la.

Nafa min bɛ Audit Trail la

Tiɲɛni kɔfɛ, bi ESL ɲɛmɔgɔyasow bɛ labeli kura bɛɛ lajɛlen sɛbɛnw mara minnu bɛ waati taamasiyɛnw mara: sɔngɔ min jirala, a Changé tuma min na, ani magan yɔrɔ minnu kurayara. Ni sariya labatoli sɛgɛsɛgɛli ye ɲininkali dɔ lawuli ko kɔrɔsigi dɔ tun bɛ baara la etajɛri kan waati kɛrɛnkɛrɛnnen dɔ kɔnɔ, o sɛbɛn ye jaabi ye min bɛ se ka sɛgɛsɛgɛ. Paper-sisɛtiw bɛ fɛn wɛrɛ di min bɛ bɛn - taamasiyɛn fɔlɔ bɛ fili waati min na a b’a bila a nɔ na. Nin ye o dɔ yenafa minnu sɛbɛnnen donmin bɛ kɛ kɔrɔ ye kɛrɛnkɛrɛnnenya la jatebɔ-feerekɛyɔrɔw la minnu ka gɛlɛn.

Farmasi baarakɛlaw bɛ nɔ sumanikɛlan ye yɔrɔ min na

Yɔrɔ saba bɛ baarakɛnafolo ROI jate tuma bɛɛ furakɛli ESL bilali la. U kelen-kelen bɛɛ nafa ka bon cogo min na, o bɛ bɔ magan kɛrɛnkɛrɛnnen na, nka u nafa ka bon ka u hakɛ fɔ sani aw ka kuma feerekɛlaw fɛ.

Baara minnu sɔrɔla Tag Management fɛ

Dɔgɔkun o dɔgɔkun piblisite cycle minnu bɛ furakɛliso ɲɛfɛ, olu bɛ se ka nɔ bila SKU kɛmɛ caman na waati kelen na. Bololabaarakɛlaw ka taamasiyɛnw ɲɛnabɔli bɛ ɲini ka labeli kuraw sɛbɛn, ka fɛn kelen-kelen bɛɛ sɔrɔ duguma, ani ka taamasiyɛn bila a nɔ na cogo bɛnnen na - baara min bɛ ɲɔgɔn sɔrɔ k’a ɲɛsin kiliyan-ɲɛnajɛ baara ma. Lamini minnu na furakɛli baarakɛlaw bɛ u sen don kaban furakɛlicogo la, banabagatɔw ka lajɛw la, ani dɛmɛni ɲɛfɛ, dɔgɔkun o dɔgɔkun tag round ye baarakɛ doni lakika ye.

ESLw bɛ o waati bila sira wɛrɛ kan. Promotion bɛ update kɛ a yɛrɛma; baarakɛlaw mago t’a la k’a kɛ etajɛri nivo la. O bolomafaraw bɛ bɛn sɔngɔ caman yeli ye dɔgɔkun o dɔgɔkun ani baarakɛlaw-lɛrɛ hakɛ min bɛ o fɛn caman ta sisan. O jate nafa ka bon ka tugu kalo kelen kɔnɔ sanni ka ESL jateminɛ daminɛ - a bɛ kɛ wariko misali jusigilan ye. Fɛaw ka ROI jateminɛ, o dɔgɔkun lɛrɛ jate de ye fɛn caman sɛgɛsɛgɛli ye min nafa ka bon kosɛbɛ.

Laseli waati ni waleyali bɛnkan

Laseli min bɛ taa ɲɛnamaya la POS kɔnɔ juma sɔgɔma nka a tɛ se fɛnmarayɔrɔ la fo tarata wula fɛ, o bɛ gɛlɛya fila lase ɲɔgɔn ma : magasin bɛ feere sɔngɔ laseli la k’a sɔrɔ fɛnmarayɔrɔ ma taamasiyɛn di a ma, o bɛ margin tiɲɛ k’a sɔrɔ kiliyan ma nafa sɔrɔ ani ni baarakɛlaw labanna ka taamasiyɛnw kuraya, o kɔrɔsigi in kɛra baara ye yɔrɔ dɔ la cogo la min tɛ bɛn ɲɔgɔn ma siraw danfaralenw kɔnɔ. ESL ka waati bolodacogo bɛ o ban. Promotions bɛ baara kɛ ani ka ban waati latigɛlen dɔ la, tuma bɛɛ, k’a sɔrɔ mɔgɔ si ma wajibiya k’u kɛ farikolo la magasa kɔnɔ.

Cakɛda furakɛli baarakɛlaw fɛ, o bɛnkan in bɛ taa yɔrɔ bɛɛ la ɛntɛrinɛti kɔnɔ waati kelen na - min bɛ na ni seko ye min bɛ tali kɛ o la:sɔngɔko dinamikiani waati-sensitive promotions minnu tun tɛna se ka kɛ logistiki siratigɛ la ka kɛ bolo la sɛgɛsɛgɛli la.

Checkout Friction (Friction) ye

Ni etajɛri sɔngɔw bɛ bɛn POS sɔngɔw ma cogo dafalen na, jatebɔ sɔsɔliw bɛ tunun kosɛbɛ. O hakɛ fɔli ka gɛlɛn ka tɛmɛ baarakɛlaw ka bolomafara kan nka a nafa ka bon baarakɛcogo la furakɛli la, yɔrɔ min na, waribɔ jɛɲɔgɔnyaw ka teli ka kɛ furakɛliso la - baarakɛlaw bɛ baara wɛrɛw ɲɛnabɔ yɔrɔ min na waati kelen na - sanni ka kɛ sɛbɛnfura kɛrɛnkɛrɛnnen dɔ la ni ɲɛmɔgɔ dɔ ye min bɛ a kɛrɛfɛ. Ebaarakɛcogo nɔ min ka bon kosɛbɛka sɔngɔko sɔsɔli kɛcogo kɔrɔw ban, o nafa ka bon ka jateminɛ kɛ ka tɛmɛn jagokɛta kelen-kelen bɛɛ musaka dɔrɔn kan.

Cakɛda furakɛli ni furakɛli yɛrɛmahɔrɔnyalen: ROI ko bɛ danfara

ESL ka baarakɛcogo fanba la, danfara kɔrɔ dɔ ye hakilina ye ko furakɛlikɛlaw bɛɛ bɛ fɛɛrɛ in jateminɛ cogo kelen na. U t’o kɛ, wa ka kɛ mɔgɔ sɛbɛ ye o danfara la, o nafa ka bon.

Cakɛda furakɛli ko

Cakɛda furakɛli baarakɛlaw fɛ minnu bɛ yɔrɔ tan ni caman fo kɛmɛ caman ɲɛnabɔ, ESLw bɛ jɛkulu gɛlɛya kɛrɛnkɛrɛnnen dɔ ɲɛnabɔ: waleyali bɛnkan bɛrɛbɛrɛ rezow tilalen kɔnɔ. Dɔgɔkun o dɔgɔkun laseli min ma se ka taa ɲɛ a waati la yɔrɔ 20% la, o tɛ shelf tag gɛlɛya ye - o ye sɔrɔ ni sariya labatoli gɛlɛya ye sɛgɛsɛgɛli la. ESL ɲɛmɔgɔya min bɛ cɛmancɛ la, o bɛ o ɲɛnabɔ ni fagali bɔli ye magan kelen-kelen bɛɛ bolo. Distrik ɲɛmɔgɔw bɛ se ka sɛgɛsɛgɛli kɛ fɛnw labatoli la, minnu bɛ kɛ ka ɲɛsin mɔgɔw ka ɲɛtaa ma, ɛntɛrinɛti bɛɛ kɔnɔ, k’a sɔrɔ u ma forobaciyɛn lajɛw kɛ, o min bɛ ɲɛmɔgɔya musaka caman Changer, ka ɲɛsin promotion porogaramu gɛlɛnw ɲɛnabɔli ma. O bɛ nafa jira min bɛ ye san kɔnɔcakɛda-wide rolloutsdumunikɛyɔrɔ la, yɔrɔ min na rezo-nivo ɲɔgɔndan ye denfaya ɲɛminɛbaga fɔlɔ ye.

Farmasi yɛrɛmahɔrɔnyalen ka ko

Furakɛyɔrɔ kelen-yɔrɔ yɛrɛmahɔrɔnyalen kama, jatebɔ bɛ kɛ ka ɲɛ. Baarakɛlaw ka bolomafara ye tiɲɛ ye nka a ka dɔgɔn ni a bɛ fɔ cogo dafalen na. Nafa minnu bɛ sariya labatoli ni tiɲɛni na, olu bɛ tali kɛ ɲɔgɔn na, nka rezo-nivo ɲɔgɔndan gɛlɛya si tɛ yen min bɛ se ka ɲɛnabɔ.

Fɛɛrɛ nɔgɔman min bɛ se ka latigɛ in sigi sen kan : i ka dɔgɔkun lɛrɛ minnu bɛ kɛ sisan OTC taamasiyɛnw ɲɛnabɔli la, olu ta, k’u caya ni i ka lɛrɛ baara musaka dafalen ye, ka caya ni 52. O ye san baara musaka ye ESLw tun bɛna min ban walima ka dɔ bɔ kosɛbɛ. Aw k’o suma ni ESL sitɛmu musaka ye san o san (minɛn minnu bɛ musaka bɔ u nafa waati kɔnɔ, ka fara porogaramuw ni dɛmɛ kan). Ni baarakɛlaw ka bolomafaraw bɛ sistɛmu musaka dafa kalo 24–36 kɔnɔ, wari bilali bɛ pensili bɔ. Ni wari sarali waati tɛmɛna kalo 36 kan, kapitali bɛ se ka bila yɔrɔ wɛrɛw la ka ɲɛ fo ni sariya labatoli jirali walima waribɔ sɔsɔli cayalenba bɛ dɔ fara kɔrɔtɔko kan.

Furakɛyɔrɔ yɛrɛmahɔrɔnyalenw minnu ka OTC dugumalanw ka bon, dɔgɔkun o dɔgɔkun ɲɛtaa porogaramu minnu bɛ baara kɛ, ani baarakɛlaw ka waati min ka dɔgɔ, olu ka ko ye min bɛ mɔgɔ bila ka miiri kosɛbɛ. Minnu ka OTC suguya fitininw ka dɔgɔ ani dɔgɔkun sɔngɔ caman yeli, n’a sɔrɔla olu tɛ - wa feerekɛla kunkanbaaraba si man kan k’a fɔ u ye cogo wɛrɛ la.

ESL bilali daminɛ cogo furakɛli la: A kɛcogo ɲuman

Farmasi ESL porozɛ minnu bɛ gɛlɛyaw sɔrɔ, a ka c’a la, olu b’o kɛ bawo jɛ-ka-baara wajibiyalenw ma jɛya ka kɔn o ɲɛ. Nin ɲɔgɔndan in bɛ baara lakika fanba bɛ kɛ yɔrɔ min na, o jira.

1nan : Aw ye aw ka sisan labeli sigida jateminɛ

Sani aw ka feerekɛlaw ka laɲiniw ɲini, aw bɛ a daminɛcogo sɛbɛn. OTC SKU joli bɛ ɲɛfɛla la? Yɛlɛma joli bɛ kɛ sɔngɔ caman na dɔgɔkun kɔnɔ min bɛ kɛ cogoya la? Sistɛmu jumɛn bɛ sɔngɔko ɲɛnabɔ sisan - POS yɛrɛmahɔrɔnyalen na, furakɛlicogo ɲɛnabɔli sira min bɛ ni feerelikɛ moduluw ye, tɔn ka sɔngɔko dosiye min bɛ gɛrɛ ka bɔ ɲɛmɔgɔso la? Nin basigi in bɛ baarakɛcogo hakɛ dantigɛ ani ka jɛkafɔ gɛlɛya jira sanni a ka kɛ kabako cɛmancɛ-poroze ye.

2nan : Sisεmεti jεkulu ka wajibiw dafa

ESLw b’u nafa di u kɛtɔ ka sɔngɔko kunnafoniw sama ka bɔ yɔrɔ kelen na ni POS ye. Ni o jɛɲɔgɔnya in bɛ API ladamuni de wajibiya, o musaka bɛ porozɛ ka baarakɛnafolo kɔnɔ. Baarakɛda ESL feerela fanba bɛ ɲɔgɔndanw dilan ka kɔn-feere feerekɛyɔrɔw POS sigidaw la minnu bɛ kɛ ɲɔgɔn fɛ; furakɛlikɛlaw minnu bɛ furakɛli kɛcogo ɲɛnabɔ, olu ka kan ka ɲɔgɔndan sɔrɔli sɛgɛsɛgɛ jateminɛ daminɛ na. Esigili taaboloye tilennen ye fɛnɲɛnamafagalanw na - o ye porogaramuw jɛli ye min bɛ poroze waati ni musaka dantigɛ. Fana a ka kan ka Sɛmɛntiya nin waati in na: munprotocole sans filsistɛmu bɛ baara kɛ ni min ye, ani ni i ka magan labɛncogo bɛ fɛn wɛrɛw wajibiya walasa ka fɛnw bɛɛ lajɛlen dafa.

3nan : Pilot in High-Velocity OTC Categories Fɔlɔ

Dugukolo dafalen-dafalen kabini tile fɔlɔ bɛ farati kunntanw lase. Ka daminɛ ni OTC yɔrɔ fila walima saba ye minnu ka teliya ka bon - - farigan ni mura, dimimadafura, witaminiw - o bɛ kɛ sababu ye ka jɛkulu bila ka sistɛmu baarakɛcogo, baarakɛlaw tacogo, ani kunnafoniw tiɲɛni sabati sani u ka dɔ fara a ka suguya bɛɛ kan. Piloti fana bɛ baarakɛcogo kunnafoniw lakikaw dilan kɔnɔna jago ko la ka sɔrɔ ka kapitali wɛrɛ bila.

Fɛn saba minnu ka kan ka sɛgɛsɛgɛ sani i ka feerekɛla sugandi

Feerekɛlaw sugandili furakɛli ESLw kama, o ka kan ni sɛgɛsɛgɛli ye ka tɛmɛ sanniko gafe fanba bɛ min di. Ɲininkali saba ye jateminɛ mankan fanba tigɛ:

• Yala u ka minɛnw bɛ bɛn i ka tabali da la wa?Furakɛyɔrɔw bilayɔrɔw cogoyaw bɛ ɲɔgɔn ta - dakun fitininw, jiralan kɛrɛnkɛrɛnnenw, ani frigo yɔrɔw bɛɛ bɛ farikolo gɛlɛyaw bila. Labeli hakɛw ni u jiginni siraw ka kan ka dafa ni etajɛriw cogoya lakikaw ye sani u ka sanni kɛ. Feerekɛla min tɛ se ka furakɛli-kɛrɛnkɛrɛnnenw sigicogo ɲɛfɔlenw di, o man kan ka kɛ tɔgɔ surun ye.
• Management platform bɛ mun sɛbɛn, ani a bɛ se ka sɔrɔ cogo di?Walasa ka sariya labatoli kɛ, i mago bɛ waati taamasiyɛn sɛbɛnw na minnu bɛ labeli kuramanw jira minnu bɛ se ka sɔrɔ jatebɔ waati la. A ɲini feerekɛlaw fɛ u k’a jira o baara bɛ kɛ cogo min na waleyali la, u kana a jira dɔrɔn ko o fɛɛrɛ bɛ yen.
• Jɛɲɔgɔnya waatibolodacogo lakika ye mun ye ni i ka POS walima furakɛlicogo kɛrɛnkɛrɛnnen ye?Jɛɲɔgɔnya minnu jɔra ka kɔn -, olu bɛ dɔ bɔ o la kosɛbɛ. Ladamuni jɛ-ka-baara bɛ kalo ni musaka fara ɲɔgɔn kan. Aw ye fɛn kɛrɛnkɛrɛnnenw sɔrɔ, aw kana fɛn caman sɔrɔ, o kan, sani aw ka bolonɔ bila fɛn o fɛn na.

Walasa ka fɛn minnu ɲini furakɛlikɛlaw cɛ, olu suma ɲɔgɔn na kosɛbɛ, o...ESL dilannikɛlaw ka ɲɔgɔn sangalibɛ danfara jɔnjɔnw ɲɛfɔ minnu nafa ka bon ka lajɛ sani feerekɛlaw ka barow ka kɛ.

Miiriya jugu minnu bɛ sɔrɔ tuma caman na, olu nafa ka bon ka ɲɛnabɔ

"ESLw bɛna an ka taamasiyɛnw labatoli ɲɛnabɔ furakɛli yɔrɔ la."
U tɛna o kɛ. Furasɛbɛnw taamasiɲɛw labatoli bɛ ɲɛminɛ jamana ka furakɛlitɔn ka sariyaw fɛ, wa a bɛ tali kɛ furaw dilancogo sɛbɛnw na - yɔrɔ min danfaralen don pewu ka bɔ ɲɛfɛ-ban feerelikɛyɔrɔ taamasiyɛnw na. O fila faralen ɲɔgɔn kan, o bɛ fili dɔ jira min bɛ se ka kɛ sababu ye ka poroze dɔ tiɲɛ min bɛ se ka kɛ cogo wɛrɛ la.

"ESLw bɛ sɔngɔko filiw ban pewu."
Aw ye jateminɛ kɛ min bɛ kɛ tiɲɛ na ni feerekɛla dɔ donna fɛnw laseli sɔngɔ jugu la sɔrɔyɔrɔ la: ESL bɛ o sɔngɔ jugu jira ka ɲɛ ani o yɔrɔnin bɛɛ la, taamasiyɛn bɛɛ kɔnɔ min bɛ a kɔnɔ. ESLw bɛ filiw bɔ yen minnu bɛ bɔ taamasiyɛnw cili taabolo la. U bɛ kantigiya kɛ ka sanfɛla kunnafoniw bɛ fɛn o fɛn fɔ - o kɔrɔ ye ko kunnafonidilanw jogo sanfɛla ye wajibi ye, a tɛ fɛn ye ESLw bɛ min labɛn. Nɛgɛjuru nafama dɔ: ka bɔ papiye kartiw la ka taa GPS la, o tɛ dɛmɛ ni i ye ladɛrɛsi min don, o tɛ tiɲɛ ye.

Sarali waati bolodalenw kan:feerekɛlaw bɛ ROI jateminɛw jira tuma dɔw la ka da -baarakɛlaw- musaka suguya caman kan walima -format magasins belebelebaw kan. Kalo 18–36 hakɛ min bɛ ye izini barow fanba la, o bɛ baarakɛcogo lakikaw jɛnsɛnni jira. Walasa ka jateminɛ kɛ tiɲɛ na, baara kɛ ni i yɛrɛ ka baara musakaw ye, i yɛrɛ ka dɔgɔkun sɔngɔ-yɛrɛmabɔli hakɛ, ani i yɛrɛ ka sistɛmu jɛ-ka-baara gɛlɛya - tɛ baara kɛ ni izini cɛmancɛw ye. Ebaarakɛcogo musaka lakikawbɛ danfaraba don ka kɛɲɛ ni baarakɛlaw hakɛ ni dugukolo cogoya ye.

Ɲininkali minnu bɛ kɛ tuma caman na

Yala ɛntɛrinɛti kan sɛbɛnw ka kan ka kɛ walasa ka furakɛli sɔngɔw labato wa?

Ayi, ESLw ma yamaruya Ameriki sariya si fɛ min bɛ sen na sisan. U ye fɛɛrɛ sugandili ye min bɛ baarakɛlaw dɛmɛ ka sɔngɔ tiɲɛni wajibiyalenw dafa minnu bɛ yen, ka da u kan ka tɛmɛ bololabaarakɛcogo kan. Nafa min bɛ sariya labatoli la, o ye sigicogo ye - ka hadamaden taamasen bɔ yɔrɔ min na fili fanba bɛ kɛ - a tɛ sariyasunba ye.

Yala ESLw bɛ se ka kunnafoniw jira minnu tɛ sɔngɔ ye furakɛliso kɔnɔ wa?

Ɔwɔ, ka kɛɲɛ ni ɲɛmɔgɔyaso ye. Sisan sigidaw bɛ dɛmɛ don unit sɔngɔko la, promotion mechanics, category identifiers, kantigiya sɔngɔko tiers, ani stock status indicators. Seko in bɛ sanfɛla kunnafonidilan saniyalenw ni labɛnni bɛnnen de wajibiya, nka fɛnɲɛnamafagalan bɛ foro caman jirali dɛmɛ sisan fɛn dilannen fanba kɔnɔ.

ROI waatibolodacogo lakika ye mun ye furakɛliso ESL bilali la?

A ka c’a la, izini jatew bɛ kalo 18–36 fɔ, nka hakɛ bɛnnen min bɛ kɛ i ka baara la, o bɛ bɔ i ka baara musakaw la, i ka dɔgɔkun sɔngɔ-yɛrɛmabɔli hakɛ la, ani i ka jɛ-ka-baara gɛlɛya la. Aw ye aw yɛrɛ ka modɛli jɔ ni sisan tag-marali lɛrɛw ye sanni aw ka sɔn feerekɛlaw ka jateminɛw ma.

Furakɛyɔrɔ ESL bilali bɛ waati joli ta?

Yɔrɔ kelen-piloti min bɛ OTC kulu fila walima saba kɔnɔ, o bɛ se ka baara kɛ dɔgɔkun damadɔ kɔnɔ ni jɛkafɔ dafara. A ka c’a la, duguma-dakun dafalen-dafalen bɛ kɛ kalo fila fo kalo saba kɔnɔ. Cakɛda labɛnni yɔrɔ caman na, o ye porogaramu caman ye -kɛrɛnkɛrɛnnenya la, ni jɛ-ka-baara baara bɛ sira kɔrɔtalen latigɛ.

Mun bɛ kɛ shelf sɔngɔw la ni ESL sitɛmu bɔra ɛntɛrinɛti kan?

E-ink jiralanw ye bistable - u b'u ka ja laban- jiralen mara ni fanga tɛ. Ni sistɛmu bɔnɛna ɲɔgɔndan na, labeliw bɛ taa a fɛ ka sɔngɔ laban jira min gɛrɛla u la. Baarakɛda fanba bɛ kɔlɔsili kɛ min bɛ baarakɛlaw lasɔmi labeli kelen-kelen bɛɛ dɛsɛw la. Taabolo min bɛ kɛ walasa ka labeli dɛsɛlenw dɔn ani k’u falen, o ka kan ka kɛ baarakɛcogo bɛɛ lajɛlen dɔ ye.

Kuma surun min bɛ kɛ ni tiɲɛ ye

Ɛntɛrinɛti kan, fɛnw bilayɔrɔw bɛ gɛlɛyaw ɲɛnabɔ minnu ɲɛfɔlen don koɲuman furakɛlitɔnw feereli la: sɔngɔko tiɲɛni, fɛnw laseli waati, sariya labatoli jirali ka bɔ bololabaarakɛlaw ka taamasiyɛnw latɛmɛni na, ani dɔgɔkun o dɔgɔkun taamasiyɛnw marali baarakɛlaw musaka. Fɛnɲɛnɛma kɔgɔlen don, baarakɛcogo nafa ye tiɲɛ ye, wa jago ko bɛ se ka lafasa - baarakɛla ɲuman fɛ.

Furakɛyɔrɔ-tiɲɛ kɛrɛnkɛrɛnnen ye ko sigida min bɛ tali kɛ o la, o ye OTC ɲɛfɛla ye, a tɛ furakɛli yɔrɔ ye; sariya labatoli nafa ka bon ka tɛmɛ jagofɛnw feereli bɛɛ kan ; ani ROI jatebɔ min bɛ kɛ furakɛlitɔn yɛrɛmahɔrɔnyalen na, o bɛ jateden lakikaw de wajibiya, a tɛ kɛ izini dantigɛliw ye. Baarakɛlaw minnu bɛ daminɛ n’o danfara ninnu ye, olu bɛ desizɔn ɲumanw ta walasa ka taa ɲɛ ani cogo min na.

N’i ​​bɛ jateminɛ kɛcogo la, fɛɛrɛ nata min nafa ka bon kosɛbɛ, o ye dɔgɔkun naani{0}}sɛgɛsɛgɛli ye i ka sisan taamasiyɛn-ɲɛnabɔli baara la, o kɔfɛ, feerekɛlaw ka baro bɛ kɛ min sinsinnen bɛ o nimɔrɔ kɛrɛnkɛrɛnnen kan. Fɛn tɔw bɛɛ bɛ tugu o kɔ ka Bɔ yen. Walasa ka a lajɛ kosɛbɛ cogo min naESL ka furakɛlicogobɛ se ka labɛn ka kɛɲɛ ni i ka furakɛlitɔn ka sigicogo kɛrɛnkɛrɛnnen ye, a kunnafoniw nafa ka bon ka lajɛ sani i ka feerekɛla wele fɔlɔ.